What Solo-Entrepreneurs Should Blog About
In order for your blog to be beneficial to your business, you need to keep it updated with fresh content. You want to do this at least weekly, but more often will bring your more traffic.
That, of course, raises the question, “What do I blog about?” Well, here are some suggestions that will help you fill your blog up with posts that are relevant to your audience.
Home Page Design Tip
Later this month, I’m launching my new book Home Sweet Home Page: The 5 Deadly Mistakes Authors, Speakers and Coaches Make with Their Website’s Home Page and How To Fix Them! To help promote the book, I’ve been writing a lot of articles about best practices. You can find them all listed on the website under the “Articles” tab. I thought you might find them useful, especially since many of them also have audio and video versions, as well.
Trolling For Topics – On Autopilot
Many people avoid setting up their website in WordPress because they are afraid of keeping up with a blog. The thing is, you don’t have to blog with a WordPress Website … I have several websites that are set up in WordPress simply because of the power of SEO that comes with using this platform.
That said, adding content regularly to your website is still a good idea. And it doesn’t have to be hard. Following is an article I wrote that can help you fill your email inbox with ideas for blog posts.
Trolling For Topics – On Autopilot
How do you keep finding fresh topics to talk about on your blog, podcast or ezine? One good way to keep up with your favorite subject is by subscribing to RSS feeds and creating RSS feeds for the keywords you choose.
Who are the “big fish” in your market?
If you’ve niched your business correctly, you’re probably “swimming” in a relatively small pond. Make it a priority to know who the big fish in this pond are. Find out if they have a blog, and subscribe to the RSS feed. This way, when they publish fresh content, you’ll receive notification. If they don’t have a blog, they may contribute material to an article directory like eZineArticles.com. Many of these directories let you subscribe to author-specific RSS feeds. Whenever a new article is posted, you’ll received an email with a link to the new content.




